Goodness is easy to find.

GreenWise products were created from a shared belief in good, and you can find them throughout our stores. We believe it should be easy to bring home products you can feel good about.
variety of GreenWise products

GreenWise products are committed to good.

If you’re passionate about what you eat and pay attention to what’s in your food, look for GreenWise products throughout every Publix GreenWise Market location. Each GreenWise product meets one or more of these strict requirements:

  • USDA Organic
  • Made with at least 70% organic ingredients
  • Made without artificial preservatives, flavors, or color; may contain colors from natural sources
  • Raised without antibiotics or added hormones; federal regulations prohibit the use of added hormones in poultry and pork; all GreenWise meats are fed a 100% vegetarian diet
  • Non-food products that make an environmental claim on the package

We’ve also developed a list of ingredients (below) you won’t find in our GreenWise products. We review and update it annually to ensure that it reflects both our strict standards and feedback from you, our customers. In addition to avoiding certain ingredients, GreenWise products use only:

  • Added colors from natural sources
  • Flours that are unbleached and unbromated
  • Expeller-pressed or physically extracted oils
  • Dairy products from animals that have not received rbST.

We want you to always know where GreenWise products stand when it comes to what's in your food. And what isn't.

*The Food and Drug Administration has determined that there is no significant difference between milk from rbST-treated cows and non-rbST-treated cows.

Made without certain ingredients

Publix GreenWise Market is committed to helping you achieve your wellness goals. If you’re looking to avoid certain ingredients, our GreenWise foods and beverages - and items with the Made Without icon on their shelf tags - won’t contain any of the ingredients listed here.


  • Acesulfame K (acesulfame potassium)
  • Acetylated esters of mono- and diglycerides
  • Ammonium chloride
  • Anisole
  • Artificial colors (azo dyes, certified colors, food coloring)
  • Artificial flavors
  • Aspartame
  • Astaxanthin (Natural Astaxanthin is acceptable)
  • Autolyzed yeast extract
  • Azodicarbonamide (ADA)


  • Benzaldehyde
  • Benzoates (sodium and potassium)
  • Benzoyl peroxide
  • Benzyl alcohol
  • Bisulfates (sodium and potassium)
  • Bisulfites (added; metabisulfite, potassium, sodium)
  • Bleached flour
  • Bromate (bromated flour, calcium, and potassium)
  • Brominated vegetable oil (BVO)
  • Butylated Hydroxyanisole (BHA)
  • Butylated Hydroxytoluene (BHT)


  • Calcium bromate
  • Calcium peroxide
  • Calcium propionate
  • Calcium sorbate
  • Calcium stearoyl-2-lactylate
  • Caprenin
  • Caramel color (organic is acceptable)
  • Carmine (cochineal)
  • Carrageenan
  • Crystalline fructose
  • Cyclamates
  • Cysteine (L-cysteine, as an additive for bread products)


  • DATEM (diacetyl tartaric and fatty acid esters of mono- and diglycerides)
  • Diacetyl
  • Dimethylpolysiloxane
  • Dioctyl sodium sulfosuccinate (DSS)
  • Disodium guanylate (GMP)
  • Disodium inosinate (IMP)
  • Disodium ribonucleotides


  • Erythorbic acid
  • Ethoxylated Mono and Diglycerides (EMG)
  • Ethyl vanillin
  • Ethylenediaminetetraacetic acid (EDTA, disodium and disodium calcium)
  • Ethoxyquin


  • High fructose corn syrup (HFCS, glucose-fructose syrup, isoglucose)
  • Hydrogenated oils


  • Lactylated esters of mono- and diglycerides


  • Methyl silicone
  • Methylene chloride (chloromethane)
  • Microparticulated whey protein (Simplesse)
  • Monosodium glutamate (sodium glutamate, MSG)


  • Natamycin
  • Neotame
  • Nitrates (sodium and potassium)
  • Nitrites (sodium and potassium)


  • Parabens
  • Partially hydrogenated oils
  • Polydextrose
  • Polysorbates
  • Potassium bromate
  • Potassium sorbate
  • Propionates (calcium and sodium)
  • Propyl gallate
  • Propylene oxide


  • Saccharin (calcium and potassium)
  • Salatrim
  • Smoke flavoring (natural smoke flavoring is acceptable)
  • Sodium aluminum phosphate
  • Sodium aluminum sulfate
  • Sodium diacetate
  • Sodium lauryl sulfate
  • Sodium propionate
  • Sodium stearoyl lactylate (sodium stearoyl 2 lactylate)
  • Sodium tripolyphosphate
  • Sorbic acid
  • Sucralose
  • Sucroglycerides
  • Sucrose esters
  • Sucrose polyester (Olestra, Olean)
  • Sulfites (acceptable if naturally occurring; ammonium sulfite, potassium sulfite, sodium sulfite)
  • Sulfur dioxide (allowed only in wine made with organic grapes when sulfite concentration is <100 ppm)


  • Tagatose
  • Tertiary Butylhydroquinone (TBHQ)


  • Vanillin